I just put together a detailed case study on how I used a free 5-day challenge to sell a group program.
I only had a few days to pull it together, but in the end I got 1,190 into the free ticket level, 90 to pay for an upgraded ticket, and 25 into the backend program (which was $1,295).
In this on-demand course, you'll see how I set up the challenge, branded it, filled it, hosted it, and sold from it.
It was a lot of fun.